Customer reviews and ratings play a key role in the customer journey, with as many as 98% relying on them to inform their purchasing decisions. When you know that your products and services are of ...
Every business owner has felt the slight tension when a customer pauses before finalizing a purchase. They're likely pondering questions like, "Will this company deliver?", "Is this the right choice ...
Some companies pay people to post positive reviews. This is particularly common with apps that are free to download, but even ...
AMVital, a turmeric-based natural skincare brand formulated for melanin-rich skin, today announced results from a three-year customer review study analyzing 13,134 verified reviews across Shopify, ...
Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Luis Alvarez / Getty Images Consumer reviews are an important ...
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FTC warns companies over fake reviews

The letters reminded companies that continued breaches could lead to federal lawsuits and civil penalties of up to about $53,088 per violation.
One of the best sales tools a business can have is a collection of rave reviews from its customers: Over 70% of customers report that they check reviews before making a purchase decision. However, ...
After finishing a meal at a restaurant, a Negative Nancy of a customer wasted no time running home to write a not-so-great review of their experience. Well, the restaurant looked at it as an ...
"Early attention to compliance will help reduce enforcement risks and foster greater trust with consumers in an increasingly ...