The Geico Gecko has for years boosted the near-ubiquitous insurance company’s advertising, Now Geico is doing something to boost him. Geico on Thursday will unveil “Legend of the Lizard,” a 15-minute ...

Netflix is running the first custom creative campaign for its ad-supported tier in partnership with Geico, according to news shared with Marketing Dive. The effort pairs the insurance firm’s gecko ...

When it comes to annoying ad mascots, Geico has something for everyone: the squealing pig, the cavemen, the googly-eyed pile of cash, the rhetorical questions guy and, of course, the Limey gecko, who ...

Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...

The candy maker has hired Cincinnati-based independent agency Curiosity following a review. I went from loading bombs on fighter jets to running an ad production company—here’s how I did it ...

The Government Employees Insurance Company (better known as Geico), the No. 4 auto insurer in the U.S., launched a campaign Friday that includes TV ads and a road show of real versions of the South ...