Visits to the US by international travelers declined for the eighth straight month in December, in a continued blow to the ...

The United States registered a 6% drop in foreign visitors in 2025 even as global tourism overrode concerns about saturation ...

The U.S. leads the world when it comes to tourism numbers, and these five American states look to lead the pack in that ...

In 2024, approximately 72.4 million international tourists visited the U.S., according to the International Trade Administration, representing a 9.1% increase from 2023. While that number still falls ...

United Airlines is taking a fresh risk with its new routes announcement amid Canadians' travel boycott of the United States.

As America’s global image wavers, Brand USA faces the daunting task of restoring traveler confidence with a sharply reduced budget. Private industry and a handful of committed insiders are stepping in ...

Suzanne Rowan Kelleher covers travel for Forbes. Canadians intensified their U.S. travel boycott in July—cementing a massive economic loss for American tourism this year as visitors from all over the ...

Joe Koenen has not seen a single Toronto Blue Jays baseball hat all summer. Typically, Canadians will flood the streets of Seattle during the summer, but Koenen, who runs Seattle Free Walking Tours ...

Brand USA’s latest tourism campaign comes on the heels of a tough start to the year: an 80% cut in federal funding for the organization and the first decline in overseas visits in five years. After a ...

Brand USA, the destination marketing organization for the United States, today launched America the Beautiful, a global tourism marketing campaign and platform that represents the organization’s most ...