Offering the ability to roll out adaptable campaigns with a laser-sharp focus, programmatic offers a wealth of new opportunities for outdoor advertising. Just as with many other businesses and sectors ...
The long-awaited report into various investigations into Pretoria News editor Piet Rampedi’s Tembisa 10 story has raised more questions than it delivered answers. Far from admitting to publishing a ...
Radio in South Africa celebrates its centennial this year –stamping itself as a stalwart and proving its enduring resilience – despite ongoing threats and challenges. 2024 is a milestone year for ...
In the halcyon days on the eve of South Africa’s first democratic elections in 1994, the International Press Institute (IPI) held its World Conference in Cape Town. The keynote address was delivered ...
eNCA and SABC have entered the Interactive Advertising Bureau of South Africa’s top 10 online publishers list, with 4 301 862 and 8 691 161 pageviews, respectively. The IAB believes this movement to ...
The Broadcast Research Council of South Africa (BRC) has confirmed a comprehensive update to its television and radio audience measurement programmes, reaffirming its commitment to producing valid, ...
As South Africa gears up for the 2024 General Election, the public relations (PR) industry finds itself at the forefront of shaping political discourse and influencing voter perceptions. In an era ...
When a crisis hits, the first response should not always be legal. More often than not, a situation can be diffused — or even turned into an opportunity — through timely, transparent and empathetic ...
Over 56% of South Africans shop online multiple times per month, 20% of which make weekly purchases.[1] Clothing and fashion lead with 69.9%, closely followed by the food and drink category at 63.8%, ...
As South Africans we know how to turn car washes into Sunday institutions, ciders into a national drink and December into a way of life. I saw a social media post that shared the following from a user ...
The future of advertising lies in technology and a data-centric approach focused on delivering unique user experiences, and blurring communication lines to deliver uniform brand messages. Outdoor ...
Primedia Broadcasting has appointed Nisa Allie as the new editor-in-chief of Eyewitness News (EWN), effective immediately. Allie brings over two decades of invaluable experience and an unwavering ...