Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...
Treating creative as a sequenced portfolio, mapped to how different audiences think and decide, is one of the most powerful ...
We return to our Agency Advice series by giving marketing leaders a soapbox to tell us what they think the most significant ...
Actor-producer Deepika Padukone introduces The OnSet Program, a platform designed to nurture aspiring talent across film, ...
Nearly 48% of Indian consumers want more inclusive representation in advertising, well above global averages, highlighting a ...
Based upon results from a range of this year’s leading global and regional awards shows, Ogilvy Singapore has been named APAC Agency of the Year and #6 worldwide in The One Club for Creativity’s 2025 ...
The best Apple ads of 2025 run the gamut from emotional tributes and playful satire to a crazy "Severance" promo in NYC.
As schools return, thousands of pupils across Sunderland and the North East region are set to engage in activities ...
As schools return, thousands of pupils across South Tyneside, and the North East region, are set to engage in activities ...
Many in the ad industry in the UK, Australia and Asia will be saddened to hear of the passing of awarded creative John Bailey ...
During 2025, Google began rolling out two of its most ambitious search engine initiatives: AI Overviews and AI Mode ...
Who bought what and why this year? Here’s a (mostly) comprehensive list of all the notable ad tech, agency and digital ...