For years, global brands have approached the Arab market with confidence. The strategy is familiar: develop a strong English ...

Campaign’s top 10 agency-related stories followed the year’s biggest headlines, including Omnicom-IPG, Cannes controversies, ad agency lawsuits and more.

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

After more than fifty years, the Grammy Awards will once again honor the creative work behind album covers, with a new ...

As we call time on the first quarter of the 21st century, I thought it might be a good opportunity to look back at some of ...

The campaign was ready. Creative looked sharp, the performance claims were compelling, and leadership was pushing for launch by end of day. But then came the fine six-figure fine, courtesy of the U.S.

In the face of rising authoritarianism, creativity is an enduring movement superpower that helped us break through the ...

OPPO India sets out on the journey to the much-awaited OPPO Reno15 Series launch with its new brand campaign, ‘Live it your ...

AI tools now let you change outfits in existing photos and expand tight frames to fit any platform, helping creators produce ...