The sense of a stable middle ground is eroding across an industry at a point of contraction, with many displaying mixed ...

AI’s impact on e-commerce innovation cannot be reduced to faster models or smarter code. The decisive shift is organizational ...

As we move into 2026, here’s what marketing leaders should expect—and how to prepare for a fundamentally new era of work.

Modern marketing at its best is not generic broadcasting. It is highly contextual, deeply relevant and increasingly personal.

Discover how drip marketing engages prospects over time using email, social media, and direct mail. Learn strategies to keep ...

This year, influencers are acting as consultants as creators make up more meaningful portions of marketing budgets. Here’s ...

Gentenox Enterprises Limited unveils its 2025 Global Digital Marketing Performance Report, highlighting the latest trends, challenges, and opportunities shaping the digital marketing landscape ...

AI is the lever in healthcare marketing priorities as CMOs at Kaiser Permanente and CommonSpirit focus on digital and ...

The crash prophets have been waiting for their heresy to come true for years, and 2026 will prove them wrong again in this ...

Clay Halton was a Business Editor at Investopedia and has been working in the finance publishing field for more than five years. He also writes and edits personal finance content, with a focus on ...

With the right metrics, you can increase the return on both. by Jim Stengel, Cait Lamberton and Ken Favaro Over the past 20 years, performance marketing has become the dominant approach companies use ...