If there’s one thing Disney knows how to do well, it’s brand-building. Now, the massive media conglomerate is developing new tools specifically designed to help its advertising clients do the same.

Tom Mangan is an experienced freelance B2B technology writer specializing in artificial intelligence, cloud services, cybersecurity, modernization and more. See more of his work at tommangan.net. As ...

Abstract: In modern wireless network architectures, such as Open Radio Access Network (O-RAN), the operation of the radio access network (RAN) is managed by applications, or apps for short, deployed ...

The "United Arab Emirates Embedded Finance Market Size & Forecast by Value and Volume Across 100+ KPIs by Business Models, Distribution Models, End-Use Sectors, and Key Verticals (Payments, Lending, ...

In today’s data-rich environment, business are always looking for a way to capitalize on available data for new insights and increased efficiencies. Given the escalating volumes of data and the ...

Shopify merchants usually track sales or revenue, but they sometimes forget about the other important metrics that drive profit. For example, contribution margin, MET, and customer retention are all ...

Tracking the effectiveness of internal communications requires a deep understanding of what's working and what needs adjusting. The right KPIs can surface blind spots, highlight engagement patterns ...

Plant visit uncovers chaos in the storeroom and a general lack of shared accountability across the maintenance organization. Don’t trust surface-level appearances; validate them with real behavior and ...