BookinGuru, the platform that connects guests with curated local experiences and car/VTC rental services within a single ...

Sustainability is a major driver. This spans the entire hotel lifecycle, from construction materials to energy efficiency and local sourcing of food. By Alessio Delpero, Professor of Strategic ...

Hotels running Black Friday campaigns on their website achieved a 56.3% increase in average revenue per user, a significant uplift that reflects stronger purchase intent and greater interest in ...

One of the most reliable levers for revenue growth sits early in the guest journey – in how a hotel engages people who have expressed interest but haven’t booked. This now has the label of lead ...