The shapeshifter logo was designed to resist rigid beauty ideals and forefront the underwear label’s historically rebellious ...

Unique Snacks, the Berks County-based manufacturer of pretzels and other products, recently unveiled a new brand identity ...

Why JDS Eyewear Is the Ideal Partner JDS Eyewear has nearly two decades of experience as a trusted China small batch ...

Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact ...

Get ready for a visual trip down memory lane! Join us as we explore how some of the most iconic companies and services have drastically reimagined their look over the last decade. From fast food to ...

Abercrombie & Fitch CEO Fran Horowitz explains how listening closely to customers, clarifying brand identities and making ...

After days of speculation fueled by cryptic social media posts and a blacked-out logo, Norwegian Cruise Line revealed a brand ...

For now, Norwegian hasn’t clarified whether the colonial-era imagery is symbolic, historical or just meant to get people ...

Discover key differences between trade names and trademarks, their legal roles, and why registration matters for business ...

From images that look like they’ve been made on an office printer, to pick-and-mix lettersets and cut-out trinket collections ...

For startups, boutique retailers, and brands testing new designs, finding a best Chinese low MOQ sunglasses manufacturer is essential to enter the market without overcommitting inventory. These ...

Ranbir Kapoor's lifestyle brand, ARKS, has been a topic of discussion due to its unique name. While many believed that it was ...