Charlie Munger, who died in 2023 at the age of 99, had a 50% drop rule that reveals why most investors fail to build wealth.

At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From exposing marketing’s short-sightedness when it comes to working-class audiences ...

The “underlying fundamentals” of brand building are what will set brands apart in a future where AI may be driving many consumer choices, says Procter & Gamble’s chief financial officer. During the ...

My wife has been begging me to install a fence around our backyard. And for 13 years, I've had the HOA application sitting on my desk. One time I even got it signed by our neighbors. Somehow, we all ...

Senior officers, summoned from around the world, are entrusted to manage complex military operations. They got a lecture on fitness and grooming standards. By Greg Jaffe Reporting from Washington ...

The University of Johannesburg’s (UJ) Department of Marketing Management is proud to announce a thought-provoking public lecture by Professor Michael T. Ewing, a globally recognised branding expert ...

AI has fundamentally changed how people search and engage with information online. Features like AI Overviews may boost visibility, but they’ve also reduced clicks, leaving many websites with less ...

One of the most important jobs of marketers is to segment their market. They need to know how to divide up their clients, industry, competitors, and more in order to better address their needs and ...

User-level data is drying up, and with it, the way we plan, target, and measure in search marketing is changing. Privacy regulations, platform shifts, and evolving AI ...

Businesses should develop marketing campaigns according to an overarching marketing strategy. The most effective strategies are based on thorough research. Understanding the fundamentals of marketing ...

“What if consciousness, like love, is the work of making relationships?” Alva Noë, chair of the philosophy department at the University of California, Berkeley, proposed at Stanford’s annual ...