Since 2015, Nico Winkelhaus has been responsible for various digitalisation initiatives at PAYBACK as Head of Digital Marketing. His primary focus is on expanding and monetising the digital reach. His ...

Samet is the Growth Therapist — because most app teams don’t need more tactics, they need someone to diagnose why they’re actually stuck. Based in Berlin, Samet consults and fractions for subscription ...

Branch’s How I Grew This channel covers episodes of the podcast from Branch.Channel Partner - Branch Deep Link tracking and conversion ...

With global financial digitalization accelerating, competition in the financial app market is intensifying. Marketing strategies are evolving rapidly and have become essential for user acquisition and ...

The health and fitness app sector is a burgeoning market, which generated $4.4 billion revenue in 2023 according to our Health & Fitness App report. Over 600 million people access these apps, and use ...

Travel apps were responsible for over $1 trillion in revenue creation in 2024, with about 44 percent of total spend on travel being performed in app, according to data found in the Travel App Report.

Explore the App Store Marketing map featuring the top platforms and tools to improve visibility, boost rankings, and grow on the app stores.

This market map provides key insights into the Sports app market, breaking it down into several subcategories. Within these are the most popular apps, providing a full overview of the market. The ...

This market map offers insight into the shopping app market, with the key subcategories and the top apps in each one. The shopping app market is one of the largest sectors in the mobile economy, ...

This visual illustrates the core segments of the productivity app market and the top players in each, delivering a concise view of the ecosystem. The productivity app market originated with the PC ...